The long-awaited premiere day of your favourite director's new film is approaching. Excitement and fascination have been accompanying you for months, and the cinema trailers have only fuelled your curiosity. Finally you enter the cinema hall, sink into a comfortable chair and focus your attention on the big screen. During the screening, a whole lot of content reaches you. The aim of the directors is to involve the viewer in the image they are watching, to evoke specific emotions. What we see becomes embedded in our memory and stays with us for longer.
advertising and image spots
Advertisements are divided into those that convey information and those that evoke emotions. It is the emotions that determine whether a given image will be remembered by us. Usually the first few seconds are decisive for whether the viewer's attention will be focused on the video. The right characterisation of a short video will draw the viewer into the story you want to tell. The right technique and a well thought-out script are only part of the success. Make sure that the concept of the spot is consistent with the visual identity.
product and instructional videos
Showing a product in its full glory is much more likely to encourage a purchase than presenting it through a photograph which shows only one profile. Video conveys a story, which the potential customer perceives individually and adapts to their needs. If the service or product you offer requires special handling, we'll be happy to provide handling tips in an interesting and easy to understand way.
video coverage of events
Capture memorable moments with video recording. Whatever type of event you're organising, we'll adapt the right form of coverage to best capture the atmosphere of the event. Creating a video report is not an easy task. You need to have the ability to assess the most important events in each event category. We promise to convey the real atmosphere of your event.